Tuesday 29 January 2013

Sightseers Poster and This is England Poster - Meg


Narrative
Narrative is very hard to convey through a poster, so it's very important for the producers to get their idea across in one bit of paper. Most of the plot is hinted at through the tagline, and for this poster, their tagline is 'KILLERS HAVE NEVER BEEN THIS CLOSE-KNIT'. This shows us that the film will have something to do with murder, and because the tagline is on top of the two characters in the poster, we can assume that the killers are the people in the poster. Also, we can see that the film maybe isn't just about murder and that it probably isn't a horror film because they use a pun, which is a form of comedy, when it says 'Close-Knit' which plays on the fact the two characters are wearing knitted jumpers which you'd expect your nan to knit for you. On top of this, there is hardly any connotations on the poster of murder and of a thriller/horror film. The film poster doesn't show include blood, red things meaning danger, weapons and the people aren't stereotypically scary. 
The characters in the poster seem like the normal people that you would probably live next door to, which raises questions of why they seem so concerned and worried. These facial expressions makes intrigued to watch the film, and understand why these people are troubled.  The narrative probably depends on these two characters alone, so they take up about 85% of the poster, and are huge in comparison to other posters.

Representation
The two characters that are shown to us in the poster are most probably in a heterosexual relationship, as they are in close proximity and are wearing the same knitted clothes. They obviously share a relationship, or they probably wouldn't be placed where they are, together, on the poster. 
The man is wearing a badge that says 'A happy man pulls a caravan' which isn't stereotypically manly, but shows off his character well, because he isn't your typically 'action hero hunk' This shows us that he probably is married to the woman next to him, and the badge along with the caravan in the title shows us that he obviously likes caravans. We can draw from this that they have probably gone on a camping holiday that has gone wrong. 
Compared to the woman in the poster, the man has a very stern face, which shows that he is annoyed or is concerned about something in the difference. The female, looks concerned too, but more worried and vulnerable. These are traditional stereotypes for the females to be scared, and the males to be angry and in control, protecting the women. He is also slightly in front of the female, which shows us that he is more dominant in the frame, and possibly in the film. The man also has a big beard, which all adds up to his masculinity. 
In the background, we can see the beautiful English countryside, which represents our country as a idyllic and picture perfect. The two characters seem to be working class, as they are holidaying in England in a caravan, which isn't typically middle class. They are also wearing unbranded clothes, which is typical of an independent British film without a lot of funding, but it also adds to the fact that maybe they can't afford clothes from top designers.

Genre
I would expect the genre of the film to be a Comedy. This is because of the star reviews in the corner which read 'Funny as Hell!' and 'Laugh-Out-Loud Funny!' The film also seems to tackle new problems which we don't normally see in Hollywood High Concept films, such as the caravan holiday which has obviously gone wrong.The mans beard can also be part of the comedy aspect, because they are now joke-starters, with 'Movember' and other similar things becoming very popular. The two characters seem to break the conventions of a ideal couple, as they are middle aged and not as good looking as other characters in other films. This adds to the comedy effect, and we seem to enjoy the film more when we can laugh at the characters by them not being conventional. The tagline also makes us laugh, so it gives us a sneak peak of what we should expect in the film, which will be plenty more jokes and comedy elements. There is also a random dog (that seems random to us) poking it's head out from behind the man, which shows he has relevance to the film, but we don't know how. The fact that it's poking through as a secondary element seems humorous in itself, and we are intrigued to see what happens with the dog.
The colour of the writing, in yellow is also unconventional in many films, which shows that maybe the film is a little taboo and breaks the norm. This shows us that it's a comedy rather than a horror, because they would have chosen red instead of the bouncy colour yellow, which connotations are sunny, fun, clowns and funny things.

Audience
The audience of the film seems to be teenagers, to older people who can sympathise with the characters. I would say the age range goes from age 15-50. The certificate is a 15, which shows that it's intended for a older audience, probably because of the humour which we can expect is in it. I put 50 as the top age for the film, just because film tastes change all the time, and is it is a 'Laugh Out Loud Funny' film then they may not appreciate the humour in which it entails.
I would say that the film would shout out to both males and females, just because the two mains characters, are male and female, which shows that there is something for everyone. The characters aren't the best looking, so it's not for people who are looking for some 'eye-candy' especially for the women. 
People who like comedy, which is pretty much everyone, would probably appreciate this film, because even from the poster you can see that it's very funny.
Middle class people who are average Joe's like these people in the film are also probably targetted because they have probably been on England holidays in caravans. They'd then find this funny because it's the main focus of the film and they'd relate to it being like their holiday perhaps.

Film Language
The characters are in a medium long shot, so we see the top half of their body. This works well because we still get to see their facial expression clearly, as well as body language, and their costume. This is probably the best type of shot for a film poster, because we get to see the main aspects of how they are feeling, what they are wearing and how they are standing etc. This also fills up about 85% of the frame, and we don't have to squint to have a look and see their face and main details that the film poster maker wants us to see. The mise en scene of the poster sets an idyllic scene, where people would love to go, yet we get the impression that all is not what it seems.


2)
 
 

Narrative
The narrative to this UK independant film seems to include lots of different characters, which means your not expected by Shane Meadows to remember all the characters names, although you do connect with them throughout the film. The story is set in England, hence the title, and we see stereotypical clothing for 1983, so the mise en scene is perfect for their time in which it was set. The picture (although blurred) features the 'nitty gritty' youth of England 1983 of different age groups. This shows us that they aren't showing the best side of England that you see on postcards and on TV, and are being comical about it, because they are leaning up against a corregated fence with flat blocks behind them, looking aggressive, lazy and youthful. All the characters who are featured on the poster don't give us an idea of what the films about, but they do show us that maybe they're a gang who are on the streets of maybe London, in the peak time of England. The film is obviously well respected as on the poster it shows it won the best film award and two others, as well as reviews which say 'Deeply Impressive' and have awarded it 4 stars, and 'Best British Film of the Year' with 5 stars.

Representation
The characters look young and could be described as the 'wasted youth' as they aren't active, or doing anything, they seem to be waiting for something interesting to happen, which is true of many young people in 1983 and in modern society. By their body language, we can see that they perhaps are lazy and just hanging around instead of doing homework and helping their parents around the house. This is to show us an 'accurate' representation of England at this time. Obviously fashion has changed since it was 30 years ago, so I can't draw conclusions about them as people by their clothing as I wasn't alive in 1983. They are all from a lower class, probably underclass or working class, as they are hanging around the streets, in a poorer part of England instead of being outside. The colour desaturation reinforces this, because their life isn't bright, considering of their background and day to day life. There are so many characters that it would be hard to guess the sexuality for each of them, but in 1983 it was frowned upon by some people to be of a different ethnic group, or sexuality, so these themes and issues maybe included in the film, other than that we cannot guess this from the poster. All the characters are at the same proximity to each other, and are probably in a particular order but without seeing the film it is hard to guess this, though some couples are probably evident by their space in the line up.

Genre
I think the genres of the film are obviously Urban UK Independant, with aspects of comedy, violence/crime and perhaps thriller. It's hard to see a genre through a poster, though it is clear from the colour of the piece that it's UK Urban. This is shown to us also through the setting, on a flat estate in the background. However, the other genres can be applied, and are shown to us through the poster. Comedy could be in this, because there is a little boy who is so much younger than the other characters, is in the middle of the poster. He may be the main character, but it could be used for comedy elements, especially when people see it for the first time and don't really understand that he important to the story.
Violence and crime are probably key aspects of the film, because the poster is nitty gritty, using low saturated colours in comparison to Sightseers, and although there are no weapons, blood or any connotations of these evident, we know that crime often happens on flat blocks and it seems like the type of film to involve violence and working class problems as it's main plot. I thought it may also be a thriller because it uses dark colours, such as blues and blacks, which are often used in posters for thrillers, and although the main conventions are not evident, the colours and stand out to me as a thriller.

Audience
The audience for this film is probably males, from about age 18-60 in the , because the certificate is 18, although I think many people have watched it before they have turned 18. I would argue that men over 60 are probably not interested in watching many films, and probably not watch a crime drama which looks violent like this.
In gender terms, I think males would only be attracted to this type of film, just because the cast is mainly male and the themes and issues that are tackled in the film are predominately male. This doesn't mean that women don't watch it, as there are some females in the cast, which shows that females can be interested as well and will be drawn to watch it by the characters shown in the poster.
The lower classes, e.g under class and working class are probably the main target audience, as its not a Hollywood High Concept film, and it tackles day to day issues that are found in places like the middle class areas of London, where the film was made. The target audience for the film would want to see things that they can relate to, so I would argue that they are the main audience for this film.


Film Language
The mise en scene of the film poster, especially the setting creates a working class scene in which we get the idea of poverty and people struggling. The back drop behind the main characters aren't the main focus, but we notice them and make a decision about what the film is going to be like from the setting. The colours in the poster are all dark and dingy, which makes us relate to their feelings and the real side of England. The characters are all in long shot, so we see their full outfit, while still seeing that they don't look happy, which maybe shows their attitude to where they live, and the real representation of England. The body language of the characters, with their arms crossed and on their heads, leaning against an ugly fence, reinforces the fact that they aren't happy where they are, and that they are the youth of England.

1 comment:

  1. Good effort Meg this would benefit from some of your film experience being applied to this analysis as would some media work on representation cross this with who the producers are targeting through the images certificate colours and MES. What do you mean about the random dog it clearly has a role in the film. You may wish to go back and improve this. Can you all make sure that you upload evidence of drafts alongside some discussion of which one to take forward asap

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